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LSU star Angel Reese's NIL valuation rises yet again

Tyler Nettuno
USA TODAY Sports
Mar 31, 2023; Dallas, TX, USA; LSU Lady Tigers forward Angel Reese (10) reacts in the game against the Virginia Tech Hokies in the first half in semifinals of the the women's Final Four of the 2023 NCAA Tournament at American Airlines Center. Mandatory Credit: Kevin Jairaj-USA TODAY Sports

Angel Reese may not have been eligible for the WNBA draft this season, but leading LSU to its first national title has proved plenty lucrative for the women's basketball forward.

She's one of the highest-earning athletes in the country in name, image and likeness deals, and her valuation rose again this week by $249,000, according to On3.

Reese's NIL valuation is $1.6 million, an increase of 27% in the last 10 weeks since she rose to national prominence during the NCAA Tournament.

She ranks fifth among college athletes in terms of her valuation, sitting behind only Bronny James, fellow LSU athlete Livvy Dunne, Arch Manning and Caleb Williams.

With more NIL deals we can keep track of, Reese is showing what's possible when an athlete takes advantage of the platform provided by college sports and social media to build their brand.

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